mrwilsd 
If you’re like many of our clients, right now, you’ll be getting a lot of your business through word of mouth, referrals and contacts you already know. And that’s great isn’t it? You know that when someone refers a potential client to you, they’re going to be looking for what you offer and are willing … Read more
When I ask people whether they use LinkedIn in their business, their usual answer goes something like this: ‘Well, we add some thought leadership articles to it and we might send out an update but we know we could be using it more effectively.’ If you resonate with the above, then I have some good … Read more
I had an interesting conversation with a company today about why we charge what we charge. When I told him what the investment would be, he said that they were thinking about getting a social media apprentice and he’d budgeted around the same figure (around £600 per month) if he outsourced his marketing. In response, … Read more
A question we get asked often, is – “When is the best time for your Telemarketers to make calls” the answer – there isn’t one… let me explain. We work with clients across a variety of industries, and with that in mind – make calls to over a dozen different prospect “types” (CEO / CFO … Read more
We’ve been operating within a gap in the market – and we’ve only just realised it! 19 years in business and we’ve only just realised actually, we’re in a pretty unique position within the market we operate in (Lead Generation). Now we have never really given two hoots what our competitors are doing, quite frankly … Read more
One of the most common challenges that we face as a lead generation business isn’t actually booking qualified leads for our clients, but ensuring that our clients turn these leads into business – a quantifiable ROI for our clients is what we live and die by as a company. Yes, once we have passed a … Read more
You may, or may not have heard of the phrase “test and measure” It’s an incredibly effective way of seeing where the business was, where the business is now and forecasting where the business could be. It’s also a fantastic indicator of what’s working, and what’s not working so well. We run almost every aspect … Read more
Businesses obviously need to do lead generation to get new clients. There are loads of marketing methods that you can potentially use so why don’t they always work? In our training video, we’ll spill the beans on why traditional lead generation is not all it’s cracked up to be and what you can do about … Read more
This is going to be a pretty short blog this week. The answer to the question of why don’t we write content for you such as blogs, newsletters etc is because it doesn’t lead to meetings with prospective clients. We used to do content. No client ever said to us ‘why haven’t you written a … Read more
What difference would 3-6 qualified prospects a month make for your business in 2023? I’d say it’s a pretty massive change.. But, what would the numbers say? Let’s say…6 prospects each month, at a conservative 50% Close rate. That’s 3 new clients… Average Client Value x 3 new Clients = Life Changing Growth?? The cold … Read more
