Blog: Are your leads qualified and with the Decision Maker?

We’ll be sharing tips and tricks for making the most of our services, as well as stories from our team and customers. We hope you’ll check back often, and please feel free to reach out if you have any questions or ideas for future posts.

Are your leads qualified and with the Decision Maker?

Are you currently using a lead generation company? Do they get you qualified leads? Or are the following more common?

  • You’d really like to phone the potential client before you meet them, but you know that if you do, they’re likely to cancel.
  • You know that sometimes you’ll turn up for the appointment and your potential client won’t know why you’re there.
  • Worse still, you turn up and they’re not even there.
  • If you do meet with them, the potential client is not really interested and doesn’t really know why you’re even meeting them.
  • You hold onto the thought that one in ten or one in twenty of the people you see may actually be interested. That’s why you’re continuing to work with these lead generation companies.

If you’re happy with the way things are currently working, that’s fine. But if you’d like to actually get qualified leads, ones that are expecting you to call or meet, leads that want to know more about your products and services, and ones that might actually want to buy from you, then maybe we should talk.

If you’d like to have a chat with us about how we can help you with your marketing and lead generation…and get you between three and six qualified meetings every month, why not reply to this email, call us on 01386 298 042 or book in a convenient time to have a chat:

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Booked by: Becky

Client Feedback: German did show up today, and we had a really good intro call. We managed to capture his interest and are now moving towards NDA signature, with a quote request likely coming in very soon!

It’s an interesting one: a CRO focused on veterinary clinical studies and animal health. While volumes are naturally lower compared to human health (fewer… patient-facing documents 😃), they still run international trials involving veterinarians and pet owner materials.

All in all, a promising opportunity, and I’m very pleased to see the early results of your work on this campaign!

Thanks and keep up the good work

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