When people hear “telemarketing,” they often picture a relentless call centre, robotic dialling, and pushy sales tactics. But at Exceptional Thinking, it couldn’t be further

Lead generation isn’t for everyone—and that’s something we openly discuss with every potential client. The truth is, not every business model is suited to outsourced

Let’s be honest—lead generation has a bad reputation. Nearly 1 in 3 of our clients have been let down in the past, and we’ve spoken

Some people seem to have LinkedIn all figured out, don’t they? They’re getting leads, booking meetings, and growing their business. Meanwhile, you’re putting in the

Every business needs a steady stream of new clients, right? But with so many marketing strategies out there, why do so many of them fail

Winning new business isn’t just about getting the meeting—it’s about what happens next. One of the biggest challenges in lead generation isn’t booking qualified leads

Christmas is fast approaching, so in preparation here are our top 12 tips of Christmas. On the 1st day of Christmas: Don’t forget to take

Have you ever experienced the peaks and troughs of marketing? Do you know the ones I mean? Sometimes it’s really busy and you don’t have

We’re often contacted by potential clients looking for lead generation who are after 5, 20 leads a week or even more. The reason they’re asking

Our lead generation service works brilliantly for certain businesses. If this is you, it’s definitely worth while us talking: Getting between three to six new,

We often get asked whether we just use LinkedIn to build a database or whether it would be a good idea to look at other

According to the Direct Marketing Association, only 1–2 appointments come from every 100 telemarketing calls. Let’s be honest—that’s pretty rubbish. Now imagine flipping those odds.

We have turned down a couple of clients over the past few days. We don’t like to turn down clients for obvious reasons but they

Some business owners ask us whether, using our LinkedIn approach to get leads and appointments, we can get more than three to six meetings a

Yes, I said it – 2026… Historically, around this time of year, most businesses are assessing their performance so far in the current calendar year,

Which marketing methods are you currently considering for your business? You’ve got tons to choose from. From blogging to podcasts, videos to press releases, a

According to the Direct Marketing Association, for every 100 calls made through telemarketing, only one to two of these will result in an appointment. I

I don’t mind admitting that marketing for my business took me a while to figure out. I tried lots of marketing methods but they didn’t

Years ago, I read a book called ‘Sales on a Beermat’ by Mike Southon. There were a couple of points in that book which completely

LinkedIn has emerged as the go-to platform for professionals looking to expand their networks and discover new business opportunities. However, there’s a growing trend that

Every week, we have a 15 minute catch-up with you, either via Teams or via Zoom. At these meetings, we go though your hot prospects,

We’ve all heard the old adage that to do business with someone you need to know, like and trust them. But I realised recently how

On a Friday, we send you a weekly report that shows you where we are with your campaign. There are four tabs: Tab 1: Shows

In the world of qualified lead generation, success and challenges often go hand in hand. Having operated in this space for decades, we’ve recently had

LinkedIn is such a powerful tool. Not only is it very searchable and you can gather lists of ideal prospects but there is a lot