Let me ask you a question...do you like marketing?You see, most of the small business owners that we meet don’t really like marketing all that much (well, ok we did meet one last week that did). And I’m not at all surprised! Although most of us would accept that we need to do marketing if we want to get customers, small businesses often don’t know where to start; think marketing is expensive, time consuming – oh and don’t forget frustrating when it doesn’t work. Is it any wonder that small business owners rely on referrals and word of mouth as their main way to get business and leave the “marketing” bit well alone? Our aim at Exceptional Thinking is to help small business owners realise that there is another way – marketing should be low cost or free to do and there are over 100 different ways to promote your business. Don’t believe me? Why not download our 50 free ways to market your business factsheet for starters?Many of our clients were in the same situation as you might be in. We were there to give them the help they needed and can do the same for you. We can do a one-off project for you like cold calling your client base or promoting a workshop. Or, if you want us to promote the whole of your business, we can come up with lots of marketing ideas for you and then work with you to put them into place. See some examples of work we’ve done for others. Why not book a free meeting with me to have a chat about what you’re looking for? We also run low-cost workshops on all aspects of marketing which are great if you want to know where to start and then have a go yourself. Have a look at the workshops we’re running in your area for more details. Or, if you want to get cracking right now, why not order our free CDs, listen to our free recordings or join our membership programme? We’re a large company, but we’re interested in how smaller businesses and SMEs work.If you’re a large company, but you’d like to start promoting to smaller businesses or SMEs (small to medium sized enterprises), it’s possible that you’d like to know how these businesses work in order to promote to them effectively. At Exceptional Thinking, we’re the small business expert and we’ve worked with companies such as Yell.com and the Royal Mail advising them on how best to attract and keep small business owners. If you’d like to find out how we could advise you, please feel free to contact us and we’ll be happy to help. |
